CONTEST SPONSOR (“Sponsor”): Cesar’s Way, Inc. (“CWI”), located at PO Box 57857, Sherman Oaks, CA 91413.


Sweepstakes Period: The Cesar’s Way Digital Heart Scavenger Hunt Sweepstakes (the “Sweepstakes”) begins at 10:00 am Pacific Time (“PT”) on May 17, 2018 and ends at 11:59 pm PT on May 23, 2018 (“Sweepstakes Period”). CWI’s computer is the official time-keeping device for the Contest.


Eligibility: The Contest is open to adults 18 years of age or older who are legal residents of the United States (excluding its territories and possessions or where prohibited by applicable law). Employees of the Sponsor, their respective parents, subsidiaries, affiliates, promotion and advertising agencies and sponsors, officials or employees of any government agency (including municipal, local, regional, state, or federal), and members of their immediate family (spouse and parent, children and siblings and their respective spouses, regardless of where they reside) and persons living in the same household, whether or not related, of such employees, or officials, are not eligible to enter or win. Licensed veterinarians are not eligible. This Contest is void where prohibited by law. This Contest is subject to all applicable federal, state and local laws and applicable policies of the Sponsor.


How To Enter: During the Sweepstakes Period, enter the Contest by completing the following steps:

  1. You must log into your Instagram account on your web-enabled mobile device and visit @cesarsway page to view the Heart Hunt mosaic.
  2. You must then follow any call to action on up to five (5) various Sponsor affiliated Instagram pages in order to properly comment with the red heart emoji (“emoji”) followed by the puppy dog emoji (“emoji”) and #HeartHuntEntry on at least one (1) designated account image containing a grey heart (each, a “Post”).

The completed steps taken for entry [including commenting on at least one (1) Post on Instagram with the emojis and #HeartHuntEntry] will herein be referred to as an entry (“Entry”). You must comment on at least one (1) Post in order to receive one (1) Entry into the Sweepstakes. Consumers who correctly comment on more than one (1) Posts will earn an additional Entry for the random drawing. Entries must be submitted by 11:59 pm ET on May 23, 2018 in order to be eligible. There is a limit of one (5) Entries per person/Instagram account. Any attempt by any Entrant to obtain more than one Entry by using multiple/different email addresses/Instagram accounts will void such Entries and that Entrant may be disqualified. You must have an Instagram account in order to enter. You must also have a public account and have your account privacy settings set to “Off”. If you do not have an Instagram account, visit www.Instagram.com to download the free app. Your comment(s) must be made in accordance with the Instagram Terms of Use (http://instagram.com/about/legal/terms/). In the event of a dispute as to any Entry, the authorized account holder of the email address used to set up the Instagram account will be deemed to be the entrant (“Entrant”). Potential winners may be required to show proof of being the authorized account holder of the email address associated with the Instagram account associated with the Entry. Normal data/usage charges imposed by your phone service provider may apply. Any Entry or portion thereof that is, in the Sponsor’s sole discretion, obscene, profane, lewd, or defamatory, violates the proprietary right of any person living or deceased (including but not limited to rights of privacy or publicity or portrayal in a false light) or entity, is otherwise objectionable, or in any way is incomplete, indecipherable, or otherwise not in full compliance with these Official Rules, will not be accepted and may be disqualified.


Random Drawings/Winner Notification: A random drawing will be conducted from among all eligible Entries received during the Sweepstakes Period (as broken out in Rule #3) on or about May 29, 2018 by an independent party whose decisions are final on all matters relating to the Sweepstakes drawing. No information regarding Entries will be disclosed to any third party not involved in the conduct of the Sweepstakes. The odds of winning a prize will depend on the number of eligible Entries received. The potential winner will initially be contacted through a direct message on Instagram and will be required to provide his/her name, email address, mailing address and date of birth (as directed in the direct message) within five (5) days of notification or potential winner will be disqualified and an alternate winner will be selected. Prizes will be awarded within 4-5 weeks of confirmation.


Prizes and Approximate Retail Values (ARVs): Grand Prize (1): One (1) Signed copy of Cesar Millan’s latest book “Lessons from the Pack”, One (1) Cesar Millan Training Lead, One (1) Cesar Millan Dog Backpack, One (1) voucher for a one year supply of HEARTGARD® Plus (ivermectin/pyrantel) with a prescription from

your vet, One (1) New Dog Kit from the maker of HEARTGARD Plus, One (1) Cesar Millan Mastering Leadership DVD Box Set. ARV of Grand Prize is: $500. Sponsor reserves the right to substitute prize of equal or greater value in the event of prize unavailability. Prizes are awarded “as is” without any warranty or guarantee of any kind. No substitution or transfer of prize or any portion thereof by any winner is permitted.  All taxes on prizes are the sole responsibility of winner, if applicable. Limit one (1) prize per person.


General Rules: Winners and all Entrants, as a condition of Entry into the Sweepstakes, agree to release Sweepstakes Entities and Instagram from and against any and all liability, claims or actions of any kind whatsoever for injuries, damages, or losses to persons or property which may be sustained in connection with submitting an Entry or otherwise participating in any aspect of the Sweepstakes, the receipt, ownership or use of a prize awarded or any typographical or other error in these Official Rules or the announcement or offering of the prizes. Acceptance of a prize constitutes permission to the Sweepstakes Entities to use winners’ names, likenesses, usernames and comments for promotional purposes (including any possible public relations opportunities) without further compensation except where prohibited by law. The Sweepstakes Entities are not responsible for technical, hardware, software or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete, inaccurate, garbled or delayed electronic communications caused by the user or by any of the equipment or programming associated with or utilized in the Sweepstakes or by any human error which may occur in the processing of the Entries in the Sweepstakes or for any liability for damage to any computer system resulting from participation in, accessing or downloading information in connection with the Sweepstakes. The Sponsor reserves the right at its sole discretion to disqualify any individual that tampers or attempts to tamper with the Entry process or the operation of the Sweepstakes; violates the Official Rules; or acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Any attempt by any person to deliberately undermine the legitimate operation of the Sweepstakes may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. Sponsor reserves the right to cancel or modify this Sweepstakes for any reason, including (but not limited to) if, for any reason, the Sweepstakes is not capable of running as planned, including infection by computer virus, bugs, Sweepstakes, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Sweepstakes. If such cancellation occurs, Sponsor reserves the right to select the winners from among all eligible Entries received for each of the prize levels prior to cancellation. If any prize level does not have any Entries, Sponsor reserves the right to award the prize to Entrants from the next highest (or lowest, depending on level that does not have entries) prize level drawing.


Data Collection: Sponsor collects personal information from participants when they enter the Sweepstakes (and for when they may be deemed the winner of the Sweepstakes) for use in administration of the Sweepstakes. The information collected is subject to the Privacy Policy located at http://celebratecesarsway.com/privacy-policy. By entering this Sweepstakes, Entrants are providing their information to Sponsor and not to Instagram.


Winners List: For a list of winners (available after June 1, 2018), send a self-addressed, stamped, envelope by August 1, 2018 to: “Heartworm Awareness Heart Hunt” 2018, c/o Cesar’s Way Inc., PO Box 57857 Sherman Oaks, CA, 91413.


Sponsor/Administrator: The Sponsor and Administrator of the Sweepstakes is Cesar’s Way Inc., PO Box 57857 Sherman Oaks, CA, 91413.

This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Instagram.


®HEARTGARD and the Dog & Hand logo are registered trademarks of Merial. © 2017 Merial Inc., Duluth, GA. All rights reserved. Merial is now part of Boehringer

Ingelheim. HG18CWHHunt(05/2018)


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